Juventus have signed Fiorentina striker Dusan Vlahovic, the Italian club announced on Friday, in a deal worth up to 80 million euros ($89.22 million) plus other fees. which makes it the biggest transfer of the January window to date.
The 22-year-old, co-top scorer in Serie A this season with 17 goals, has signed a contract until June 2026 in Turin. “Juventus (…) have reached an agreement with Fiorentina for the definitive acquisition (…) of player Dusan Vlahovic for an amount of 70.0 million euros, payable in three years”, indicated the Juventus in a statement.
“Plus the solidarity contribution provided for by the FIFA regulations and incidental charges for a total of 11.6 million euros. In addition, bonuses up to a maximum of 10.0 million euros are envisaged for the achievement of growing sporting goals.” Vlahovic could make his Juve debut when they host mid-table Hellas Verona on February 6 in Serie A.
It becomes the most expensive transfer of the January window so far, ahead of Spaniard Ferran Torres, who joined Barcelona from Manchester City for around 55 million euros. Fiorentina have publicly put Vlahovic up for sale after they turned down their contract extension offers, with his contract due to expire at the end of next season.
The Serb also becomes the most expensive January signing in Serie A history, ahead of AC Milan’s purchase of Lucas Paqueta from Flamengo in 2019 for €35m. Vlahovic became one of Europe’s most sought-after young players during four years at Florence and hit his stride last season by scoring 21 league goals and winning the Serie A best young player award.
He has continued that form under new manager Vicenzo Italiano this season, scoring 17 goals in 21 Serie A games, a record matched only by prolific Lazio striker Ciro Immobile. Only three players from Europe’s top five leagues have a better record than the Serb’s tally of 38 league goals over the past two seasons: Bayern Munich’s Robert Lewandowski (64), Borussia Dortmund’s Erling Haaland (43) and Karim Benzema of Real Madrid (40) .
The news has not gone down well with Fiorentina fans as another of their star players has left for rivals Juventus, following in the footsteps of Federico Chiesa and Federico Bernardeschi. Insulting and threatening banners were left outside the club’s Artemio Franchi stadium on Monday as reports of Vlahovic’s impending transfer to Turin circulated.
Juventus are fifth in Serie A, six points ahead of seventh-placed Fiorentina with one game less. Massimiliano Allegri’s side have struggled to score goals this season, and their record of 34 league goals is 11th best in the division.
($1 = 0.8968 euros)
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